Latest Wave of Healthcare Systems Seeks Direct Sales to Northeast Employers
The New York metro area is seeing another resurgence in healthcare delivery systems attempting to sell their services directly to employers offering benefits programs. These systems are looking to work with their existing medical insurers or even bypass them entirely – getting into direct competition for insured members and patients. Viewpoints from Adam Okun Kaiser Permanente pioneered a new model for healthcare financing and delivery 60+ years ago in California. They created a healthcare system for their workers, later opening their insurance product to other employers using the Kaiser network and securing a captive member base for its doctors and hospitals …
https://www.epicbrokers.com/insights/healthcare-systems-seek-direct-sales-northeast-employers/